OS2.GURU - Writing Effective Product AnnouncementsOS2.GURU - Writing Effective Product Announcements

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Writing Effective Product Announcements


TITLE: Writing Effective Product Announcements

DATE: 2001-12-26 17:07:02

AUTHOR: Esther Schindler, Andy Porro

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........... ... ............., ....... .. ..... .... ............... . ...........


.. ...... ... ......... .... ..... ......... ... ........ . ... ......... ...... ........... ........

...... .. ......, ..... ............ OS/2 ...... . .... ........, .. ......... .......... .. ........... ........... ......... ........, ..., ........ ......... , ......., ... .. ........, ....... ...... ....., . .. ...... ......... ....... .. .......... . ..... ......, ...... ..... .......... ..... . "..... . .........." ........., .. .. ............ ... .. ......, ... .......? . . ..... ...., ..... . ..., ... ......... ...... ......... ..... ...... ... ... ... "......." (debugging) ....... ........

............. ... ........ ........, . ...... ... ... ......... ... ......... ............. ...... ... ..... .......... ..... ..... ..... ........ .. ...... Warpcast, . ...... ........ comp.os.os2.announce ... . ...... ....... VOICE. ...... ......... .......... ............. .. ............. ... OS/2, .. ... ...... ..... ......... . ... ...... .........

........ ...... ........ . ...... ...... ........ .. .......... .. ..., ....... .......... . .... ...... ....... .......... . ........ ....: '...?', '...?', '.....?', '...?', '...?'.
. ...... ............ ........... ...:

  • ... ....... ......... (.... ........ ... .... ..., .......... ... ..... -- ........ ..... ........... .....);
  • ... ...... ... .........;
  • ..... ... .... ........ ... ......... (....... ....)
  • ... ........ ..... .......... (........) .. (URL, ....... . ....)
  • ..... . ... .........

...... ......, .. ..... . ..... ....... .. .......... ... ........... .. .... .. ......, ..... ..... ........ ..........., .. ......... ...... ..... ..........

... ...... ........ ...... ........ . ..., ... ........ ......... . .. ........, . ......... ....... ...... ....... . ..... ........... ..... ........ ...., ... .......... ...... . ....... ...-... ... ............ ........ ... .............

. ......... ......... (... ....), ......... ..... ........ ...... .........., . ...... ... ..... ...... (... ..... .........) ...... ... ..... ... .. ..... ...... ...... ... .. ........ ... .... .. ........ ........... ........ ...... ..... ............ ....... ... ... ... ..... ........... (........... ..... .... ... .............). .. .......... . ..., ... .. ......... ...... ... ... ... .... .......... - ...... ............ ... .......... (... .. ....... .... ... ...... ....).

..... .. ...... .... ......., .. .. ...... .... '...........'.

..... ......? ....... .......... ..... ...... ......... PM-Euro, ....... . ............... . ............ . .............., .............. ..... ..... ........ .....-.... 100 ...., .. ..... .........., ..... ........ ... ....... ..... .......

....... ...... (Carsten Mueller, cm@warphouse.de) ........  
PM-Euro 1.6 - .......... ........... ..... ... OS/2. ..... 
......  .....  .........  ..........  .. .... ..... .... . 
...... ................ . ..........-............. 

PM-Euro  .....   .....  .......  ..-.........  ........... 
.........   .........   .....   .....  ...  ........  ..., 
.........  ........,  .............  ........,  .......... 
......,  ........  ...  . ........... ....... .. ......... 
...... ..... .. ......... ... .. ......... ......... ..... 
........  ......  ..........  ..........  .  ..........  . 
....... ...... '..-.... ..........' (Online-Update). 

..   ......  .........  .........  PM-Euro 1.6  .  ....... 
Warphouse Software (http://www.warphouse.de)

... ........., . ......... .... ....... ....... .. .... .. .............. ....... .. ...... ....., . ............ ........., .. ........... .......... ......... ....... . ............:

  • '...... ................. .....-.....' ('The Well-Tempered Press Release') (... ... ... .. . ....., . .... .... '......... ... ...... .................. .......', .. ....... .... . ..... ..... ......., ..... ....), ....... ........ ...... (Daniel Dern), ....... .......... Byte.com. ..... ....... . ..... Mad-Libs "....... ....." (fill in the blank).
  • '........... . ......... ......' ('Care and Feeding of the Press'), ... ........ . .... "....... ..........." (lead perpetrator) ..... ...... ....... ........-...... (Internet Press Guild). .... ........ ............ ............... . ..... ............... .. ...... . ............... (public relations). ...... ....., .. ........... ........... .... ..........., .. . ..... ...... .. ....... . ... ........ .......
  • '... ........ .....-.....' ('How to write a press release'), ....... ...... ........ (Alan Zeichick). ... ....... .....-....., ............ . 1995 ...., ....... .......... 'OS/2 Magazine' ...... ........, . ............., ........... ...........

... ........ .......? .. ..........., ...... ... .. e-mail (.. ..... .... ...-.... .......... "Care and Feeding") (;-) ..... ....).


  • ........ ......: OS2.Cz
  • ..... ......: ..... ....... (Esther Schindler, esther@bitranch.com) ........ ................ ........... . 1992 . . ......... ..... ........ .......... ..... InformationWeek.com. ... ..... ........: ....-........... ...... ............. OS/2 ....... (Phoenix OS/2 Society), ... - ........ ........ .......... OS/2 .. .......... .......... ....
  • ....... ......: ...... .. ........
  • ........ ......: Eugene Gorbunoff

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Komentarze:

H.Muller
2003-11-22 17:22:40

Very nice website. A good design. And beautiful domain name.

By the way: If you want to secure your name at .eu and .name,

you can pre-register for free at

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and

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